To conclude this year of study, we had a workshop on the theme of Branding / Digital Campaign (Fictional order), 2022.
Sponsor: La Gaîté lyrique
The request: Design the next digital communication action (WEB + DOOH) of La Gaîté Lyrique for her future exposure around plants and vegetation.
For this, my group and I had to find a thematic axis for the exposure, create the communication campaign and all the deliverables (technical sheet of the exposure, copy strategy, naming, social network strategy…), the graphic development…
I let you discover our work to my group and myself, 2022.